Responsible Selling Policy

At Vape Superstore, we are committed to the responsible sale of nicotine products. We recognise the potential health risks associated with the use of nicotine and are dedicated to promoting the responsible use of our products. Our goal is to ensure that nicotine products are sold to adults in a manner that is compliant with relevant legislation, and that encourages safe, informed usage.

Age Restrictions

We are committed to preventing the sale of nicotine products to individuals who are under the legal age. All customers must be aged 18 or over to purchase nicotine-related products from our website or in-store. We actively enforce age verification protocols to ensure compliance with UK law and ensure that our products are only sold to adults.

For more details on how we ensure age verification, please see our Age Verification Policy

Responsible Marketing and Advertising

Our marketing efforts are designed to encourage informed decisions and promote responsible use of our products. We do not target or advertise to vulnerable groups, including minors or individuals with certain health conditions. Our advertising and promotions adhere strictly to all legal requirements and best practices for marketing nicotine products.

Product Education and Information

We believe that informed customers make safer decisions. Therefore, we provide clear, accessible information on our products, including potential health risks associated with nicotine use. This includes providing warnings about nicotine addiction and advising customers on safe usage practices. We strive to help our customers make educated decisions about the products they purchase and use.

Encouraging Safe Usage

We encourage responsible use of nicotine products and discourage excessive consumption. We provide guidance on how to use vaping products safely, including instructions on how to store, handle, and charge devices to minimise risk. Additionally, we advise against using nicotine products during pregnancy or for individuals with certain health conditions, and encourage customers to consult with healthcare professionals if they have concerns about nicotine use.

Compliance with Legal Requirements

Vape Superstore is committed to complying with all relevant legal and regulatory requirements related to the sale of nicotine products. This includes adhering to the Tobacco and Related Products Regulations (TRPR), the Tobacco Products Directive (TPD), and any other applicable regulations regarding the sale and marketing of nicotine products.

For more information on how we comply, see our TPD Compliance Policy.

Enforcement and Monitoring

To ensure that our responsible selling practices are upheld, we regularly monitor compliance with our policy and implement strict procedures for staff training. All staff are fully trained to uphold this policy and enforce age restrictions when selling products, both in-store and online.

Customer Support for Responsible Use

We offer ongoing support to customers who may have concerns about nicotine use. Our customer service team is available to provide advice on product choices, usage, and alternatives to help reduce nicotine consumption. For those seeking to quit smoking or reduce nicotine intake, we recommend speaking with a healthcare professional.

Promoting Quitting or Reducing Nicotine Use

Vape Superstore supports individuals who wish to quit smoking and reduce nicotine consumption. While our products are designed for adult smokers who are transitioning to vaping, we encourage all customers to make informed decisions regarding their nicotine use. We also provide guidance and support for those looking to quit nicotine altogether.

If you're wishing to quit vaping please see our guide on How to Quit Vaping.

Periodic Review and Continuous Improvement

We periodically review and update our Responsible Selling Policy to ensure it aligns with current regulations and best practices. We are committed to continuously improving our approach to promoting the responsible use of nicotine products and reducing any associated risks.

Sustainability

We also strive to reduce the environmental impact of our products. We encourage customers to recycle used vape devices and packaging, and we are working towards offering more sustainable product options where possible.

Learn more about our efforts to reduce our environmental impact in our Environmental Policy

Vape Superstore is dedicated to promoting the responsible sale and use of nicotine products. We understand the potential risks and are committed to reducing harm through our selling practices, education efforts, and compliance with legal standards. If you have any questions or concerns about responsible nicotine use or our policies, please do not hesitate to contact our customer support team.