- Strawberry Cherry Raspberry Nic Salt E-Liquid by Bar Juice 5000
- Blueberry Sour Raspberry Nic Salt E-Liquid by Elf Bar ELFLIQ
- Ice Menthol E-Liquid by VS Fifty Fifty
- Blueberry Sour Raspberry Nic Salt E-Liquid by Bar Juice 5000
- Watermelon Strawberry Apple E-Liquid by VS Fifty Fifty
- Lemon & Lime Nic Salt E-Liquid by Bar Juice 5000
- Blue Raspberry E-Liquid by Doozy Vapes
- Kiwi Passionfruit Guava Nic Salt E-Liquid by Bar Juice 5000
- Blue Razz Lemonade Nic Salt E-Liquid by Bar Juice 5000
- Watermelon Nic Salt E-Liquid by Bar Juice 5000
- Cherry Cola Nic Salt E-Liquid by Bar Juice 5000
- Grape Nic Salt E-Liquid by Bar Juice 5000
- Red Apple Ice Nic Salt E-Liquid by Bar Juice 5000
- Strawberry Raspberry Cherry Ice Nic Salt E-Liquid by Elf Bar ELFLIQ
- Banana Ice Nic Salt E-Liquid by Bar Juice 5000
- Strawberry Kiwi Nic Salt E-Liquid by Bar Juice 5000
- Blue Razz Lemonade Nic Salt E-Liquid by Elf Bar ELFLIQ
- Watermelon Nic Salt E-Liquid by Elf Bar ELFLIQ
- Berry Mix Breeze Nic Salt E-Liquid by RAD Salts
- Blueberry Cherry Cranberry Nic Salt E-Liquid by Bar Juice 5000
What is E-Liquid?
E-Liquid, also called vape juice, is the flavoured liquid that is added to your e-cigarette. When heated, the flavoured liquid evaporates and creates a water based vapour that is inhaled and exhaled. Each bottle is carefully crafted with food-grade ingredients, offering a range of different flavours, different strengths, and PG/VG ratios to suit every vape device and preference.
Made up of four ingredients (rising to 5 with the addition of nicotine); the main ingredients used are:
Food-grade flavouring
Propylene glycol (PG)
Vegetable glycerine (VG)
Nicotine (optional)
Distilled Water
Understanding PG and VG Ratios
Choosing the right PG/VG blend is crucial for getting the most out of your vape kit. Different ratios impact the flavour, throat hit, and vapour production of your vape kit.
What is PG and VG?
Propylene Glycol (PG), is a thin, flavourless liquid that’s great for delivering strong flavours and providing a stronger throat hit - much like smoking a traditional cigarette. It’s best suited for Mouth-to-Lung (MTL) devices like vape pens or pod kits.
On the other hand, Vegetable Glycerin (VG), is a thicker, sweeter liquid that’s perfect for creating large clouds of vapour. It’s commonly used in sub-ohm devices for direct to lung (DTL) vaping, where a smooth inhale and rich flavour are preferred.
New to PG/VG Ratios?
Check out our PG/VG Ratio Guide to see how each blend affects vapour production, flavour, and throat hit, helping you find the perfect match for your device.
What are the different types of vape juice?
There are a wide range of e-liquid types, and with so many to choose from it can sometimes prove difficult to decide which type is right for you, and best for the type of device you’re using.
Our collection includes:
- 50/50 Liquids: made of equal parts propylene glycol (PG) and vegetable glycerin (VG). This balance creates a smooth throat hit and moderate vapour production, suitable for mouth-to-lung (MTL) vaping. They work well with starter kits and lower power devices due to their thinner consistency.
- High VG Liquids: have a higher ratio of vegetable glycerin (VG) compared to propylene glycol (PG), typically 70% VG or more. High VG vape liquids produce dense vapour clouds and have an intense flavour, making them ideal for sub-ohm vaping and devices with higher power outputs.
- Nic Salts & Bar Salts: provide a smoother throat hit and faster nicotine absorption compared to freebase nicotine vape juices. Commonly used in low-power devices and pod systems, nic salts offer a smoother experience for high strength nicotine users without harshness.
- Hybrid Nicotine: An equal blend of freebase nicotine and salt nicotine, designed to deliver the fast absorption rate of nic salts combined with the more noticeable throat of freebase juices.
- Shortfills: large bottles of nicotine-free e-liquid, leaving space to add nic shots if desired. Designed to comply with regulations on nicotine limits, shortfills typically come in 50ml or 100ml bottles with extra room for 10ml nicotine shots, allowing you to customise your nicotine strength.
Need help choosing?
Our Beginners Guide to E-Liquid breaks down each type to help you choose.
Choosing A Flavour
Finding your perfect flavour profile is an adventure. With over 4500 premium vape juice flavours, including the best picks from both UK and global brands, we make it easy to discover your next all-day vape. Explore our E-Liquid Flavour Page to find everything from rich tobacco to sweet treats and beyond.
Choosing the right flavour is entirely up to individual preferences. If you're beginning your vaping journey and transitioning away from cigarettes, you might find comfort in the familiar taste of our tobacco and menthol flavours. For those feeling a little more adventorous, our fresh and fruity flavours may just be what you're looking for. No matter your personal preference, thanks to our extensive variety of flavours, we are confident you'll find that perfect vape.
Nicotine Strengths
Choosing the right nicotine strength for your e-liquid is crucial to ensuring your satisfying your nicotine cravings, especially if you're transitioning from smoking cigarettes. The amount of nicotine you require depends on your previous smoking habits and how your body reacts to vaping.
Understanding Nicotine Strengths in E-Liquids
Nicotine strength in e liquids is measured in milligrams per milliliter (mg/mL), indicating the amount of nicotine in a given volume of e-liquid. Selecting the appropriate nicotine strength is essential for a smooth transition to vaping, as it can affect your satisfaction levels and how enjoyable your overall vaping experience is.
How to Choose Your Nicotine Strength
The first step in selecting your nicotine strength is to assess your current or past smoking habits. See below for a general guideline based on the number of cigarettes you smoked per day:
MTL Vape Kits:
- Low (1-5 cigarettes/day): 5mg Nic Salts or 3mg Freebase
- Medium (6-14 cigarettes/day): 10mg Nic Salts or 6mg Freebase
- High (15 cigarettes/day): 20mg Nic Salts or 12mg Freebase
- Very High (20 or more cigarettes/day): 18mg Freebase
Sub-Ohm Vape Kits
- Typically low nicotine (3mg), but 6mg can suit those needing more.
Looking to reduce your nicotine intake?
Our Guide to Reducing Your Nicotine Level provides step-by-step guidance for a smooth transition.
Why choose Vape Superstore?
- Unmatched Selection: Over 4,500 e-liquids, from nicotine-free shortfills to TPD-compliant 10ml bottles.
- Top Brands: Trusted names like Bar Juice 5000, Riot Squad, Vampire Vape and ELFLIQ.
- Competitive Prices: Multi-buy deals and everyday low prices.
- Fast, Free UK Delivery: Free next-day shipping on orders over £20.
- Customer Trust: Over 20,000 verified 5-star reviews on Trustpilot.
- Dedicated Customer Support: Available to answer your queries 7 days a week.
Frequently Asked Questions
How much does E-Liquid cost?
Our 10ml bottles start at £1.95. If you're on a tight budget, check out our multi-buy deals for even better value.
How long does a bottle last?
Can I vape without nicotine?
Absolutely. We offer a range of nicotine-free e-liquids for flavourful, non-addictive vaping.
Which e-liquid is best for beginners?
For new vapers we recommend starting with 50/50 e-liquids for a balanced experience. Nicotine salts are another great option for a smoother inhale.
What is the strongest strength available?
Our maximum strength is 20mg (2%), TPD (Tobacco Products Directive) compliant for UK regulations.
Do e-liquids expire?
Yes, typically after two years. Proper storage in a cool, dark place helps maintain quality. Learn more in our Do E-Liquids Expire? guide.
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